| Authors: |
Heath, Chip.
Heath, Dan, 1973-
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| Material type: |
Book |
| Subject: |
Decision making.
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| Language: |
English |
| Publisher: |
New York : Crown Business, c2013. |
| Description: |
316 p. ; 22 cm. |
| ISBN: |
9780307956392 0307956393 |
| Notes: |
Includes bibliographical references and index. |
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| Summary: |
The authors introduce a four-step process designed to counteract the biases that inevitably creep into the decision-making process. |